The Legends Of Music on Instagram: "The Who performing “My Generation” Live on West German Television Show “Beat Club” in 1967 Dec 3rd, 1965 - The day the Who released “My Generation”, their debut album on Decca/Brunswick Records 60 Years ago, The Who released what is still considered to be one of the most explosive debut albums of the ‘60s. The record captured a band that had no intention of fitting into the pop landscape that surrounded them. The Who didn’t arrive polished or polite. They arri