Wie steuert man die Massen in demokratischen Systemen? 📣 Mit zunehmenden Arbeiterrevolten entstand am Ende des 19. Jahrhunderts eines der blühendsten Geschäftsfelder unserer Zeit: Public Relations. Führender Theoretiker der Meinungsmache war Edward Bernays, Neffe von Sigmund Freud. ⏩ arte.app.link/Meinungsmache | ARTE Info
2:42
Wie steuert man die Massen in demokratischen Systemen? 📣 Mit zunehmenden Arbeiterrevolten entstand am Ende des 19. Jahrhunderts eines der blühendsten Geschäftsfelder unserer Zeit: Public Relations. Führender Theoretiker der Meinungsmache war Edward Bernays, Neffe von Sigmund Freud. ⏩ arte.app.link/Meinungsmache | ARTE Info
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Whether it was war, fashion, or food during the 20th century, if you wanted the American public to buy into a new idea or trend, you'd call Edward Bernays — "the father of public relations" (and Freud's nephew!). 🧠 | Brut
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Whether it was war, fashion, or food during the 20th century, if you wanted the American public to buy into a new idea or trend, you'd call Edward Bernays — "the father of public relations" (and Freud's nephew!). 🧠 | Brut
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