The acquisition bridges a critical gap for marketers. Salesforce acquired Braze because its core Marketing Cloud was designed ...
Apple is harming publishers with its new ad-technology domain blocking, Anthony Katsur, chief executive of IAB Tech Lab, argues in a new essay, PPC Land reports. Designed to protect designed to ...
The Trump administration may remove the media out of the White House and use the James S. Brady Press Briefing Room as a swimming pool, The New York Times reports. The pool was added in 1933 by ...
Hive, a marketing platform that serves the live events industry, has raised Series B funding of $27 million, a round led by Frontier Growth, Dealroom reports. Hive helps promoters, artists, festivals ...
Podcast ad spending hit a new 2026 high in September, Podcast News Daily reports. The top 15 advertisers spent a combined $72.1 million, a 16% hike over August, which held the previous monthly high of ...
OpenAI is expanding its ChatGPT ad platform to 26 countries, including 14 in Latin America, the Next Web reports. The program, which had 20,000 advertisers in August, is also now available in ...
The ANA this morning confirmed its closed-door meeting with the 4As and IAB to begin an "AI Responsibility" framework. Is it too little, too late?
New York City Mayor Zohran Mamdani’s administration has proposed a rule that would require firms using automated chatbots for customer service to disclose that usage and provide consumers with the ...
Citi’s new Citi Commerce Media uses data containing a trove of transaction intelligence to help advertisers determine what shoppers want, Mike Venables, head of media, U.S. brand advertising and ...
One-fifth of U.S. adults regularly get their news on TikTok, the Pew Research Center reports. While the share is flat from 2025, 39% of Americans ages 18 to 29 regularly go to TikTok for news, ...
Two in five early agentic adopters now use agents for media planning, according to new research from Basis Technologies. Team ...
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