Our weekly roundup of the latest appointments and account wins news from Havas India, KYN, FCB Kinnect, Housr, 1702, ...
With about INR 30 crores in marketing spends, the kitchen solutions brand aims to deepen its consumer reach in India's small towns.
With SEBI cracking down on external endorsers, the wealth advisory services company is turning its CXOs and employees into brand ambassadors—building credibility from within.
The platform aims to help Indian developers overcome global user acquisition challenges amid surging market growth.
The best ads are not just about sales; they resonate deeply with consumers, says the co-founder and creative director of itch ...
Industry analysts in Target as the fourth-largest retail network, trailing behind Amazon, Instacart, and Walmart in 2023.
By blending localised marketing, digital personalisation, and RM-driven engagement, it is fast-tracking its $200 billion Net ...
Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer ...
Radio advertising in India witnessed a moderate 2% growth in 2024 compared to 2023. However, the average ad volumes in Q4-2024 increased by 18% as compared to Q2-2024. Moreover, compared with the ...
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From handpicked product suggestions to predictive assistance, Findability Sciences' CMO feels that AI-driven personalisation is transforming consumer marketing like never before.
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