Harish, who ran ‘Finance With Harish’, died days after a public dispute over his credentials and the loss of his main social ...

The skincare brand is using an episodic vertical series to weave its products into the storyline as advertisers experiment with short-form fiction beyond conventional digital ads ...

Epigamia collaborates with Farah Khan and Chef Dilip for a recipe-led content series showcasing Greek yogurt through ...

Conceptualised by Ogilvy India, the series uses festive hosting and a developing romance to reach younger consumers beyond ...

From ChatGPT and Google to OnePlus, Myntra and Nykaa, explore how brands are using micro-dramas to blend storytelling, ...

Nine LinkedIn creators urged users to switch from ChatGPT to Canva with near-identical posts, sparking a debate on influencer ...

YouTube Music is rolling out labels for AI-generated songs, helping listeners identify tracks created using generative AI.

Sarah Sarosh reveals how Impulse Coffees is moving beyond her influencer audience through paid advertising, creator ...

The collaboration tells Polly Pal’s story through an electrical refurbishment, connecting the brand’s products with the ...

Instagram adds carousel creation and editing tools to Edits, allowing creators to customise layouts, combine photos and ...

From DIY outfits to campaigns with AJIO, Meesho, Zomato and The Health Factory, Uorfi's unconventional fashion choices have ...

As festive advertising gets crowded, the brand is experimenting beyond the conventional TV and digital film with a ...