The journey from outline to polished post offers two viable paths. You can either craft the first draft yourself, or ...
Frame AI will add capabilities to pull insights from unstructured data in emails, calls, meetings and other conversations.
Media mix modeling (MMM) helps brands understand how marketing investments affect the bottom line. It originally focused on ...
Organizational placement shapes martech professionals' roles, responsibilities and impact across marketing, IT and product teams.
Here are the latest AI-powered martech news and releases: ...
Cut through the noise of new martech trends. These insights will help you focus on solutions that create lasting business ...
A Semrush report outlines changes in online search since the introduction of ChatGPT kicked off the generative AI frenzy, ...
We all know generative AI can help us research and create content, but what are the other applications of AI marketers are exploring?
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: marketing attribution for social media ...
Join us for a practical deep dive into the financial and organizational implications of AI in marketing (B2C & B2B) ...
Uniphore announced today that it is acquiring data technology firms ActionIQ and Infoworks. The move is a key part of the company’s new Zero Data AI Cloud, aimed at accelerating business AI adoption.
Ecommerce holiday spending is higher than anticipated, according to Adobe Analytics. For the first 24 days of November, U.S.