Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the ...

Procter & Gamble has begun rolling out new packaging and marketing for Crest children's toothpaste under an agreement with ...

Proctor & Gamble Manufacturing Company and the state of Texas reached an agreement this week after the state's attorney ...

Dental experts point to the benefits of fluoride in drinking water and say the mineral is safe at levels used in the U.S.

When parents are teaching their kids the basic habit of brushing their teeth, they shouldn’t have to worry about deceptive ...

Procter & Gamble (P&G), the company behind Crest toothpaste, has agreed to alter the packaging and advertising of its ...

Here’s a tip: spit but don’t rinse after brushing and flossing and avoid eating or drinking for at least 30 minutes to let ...

Fluoride remains the cornerstone of preventive dentistry, and researchers have analyzed the many delivery methods of fluoride ...

AUSTIN, Texas — Texas Attorney General Ken Paxton on Thursday announced a settlement with Procter & Gamble (P&G), maker of ...

(Reuters) -Florida on Thursday became the second U.S. state to prohibit fluoride, a mineral used for decades to protect teeth from decay, in its water systems. The move is part of a broader push by ...

Though high levels of fluoride in water or toothpaste may cause risks, this mineral is generally safe and even has the benefit of protecting against cavities.