Mattel is helping soccer fans of all ages gear up for the 2026 FIFA World Cup with a new soccer-inspired lineup.

The Academy Award honoree, Tony nominee and, now, Barbie doll talks about her return to Broadway and the ways the industries of theater, film, music and dance can help one another.

The Japanese government has released official merch and a fully voiced figure featuring Prime Minister Sanae Takaichi, and it ...

Barbie is coming to Coachella 2026 with a new activation, 'You Can Be Any Barbie,' where a new collection of official ...

Mattel is reissuing the classic designs of 8 characters for American Girl's 40th anniversary. But the real question isn't ...

After nearly 60 years, Japan's version of Barbie is finally coming to America with collaborations with Frieren, Detective ...

Back in the ’80s, Mattel’s Masters of the Universe figures ruled the boys’ toy aisle. Meanwhile, their iconic Barbie reigned over the girls’ toy aisle like a hot pink monarch. But the two popular ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. But it doesn’t stop there — find a ton of other must-haves ...

The Wolfpak x Barbie and Ken collection features signature Wolfpak backpacks, duffels, slings and accessories reimagined with playful Barbie and Ken graphics. Wolfpak and Mattel have announced a new ...

The first autistic Barbie doll has been released as part of Mattel's Fashionistas collection. Here's where you can find the dolls in Florida. The first autistic Barbie doll has been released as part ...

SYDNEY, AUSTRALIA - MAY 18: This combination photo shows the he toy doll Barbie in her various incarnations at Leuralla NSW toy and railway museum, as the iconic doll approaches her 50th birthhday May ...