NBCUniversal and Macy's just inked a new deal that will keep the Thanksgiving Day Parade on the network for the foreseeable ...

Sacramento is gearing up for the SacTown Family-Friendly Mardi Gras Parade on Broadway on Saturday. ABC10's Mark S. Allen joins in on the party prep.

Macy's signed a new 10-year broadcasting rights deal with a popular network for its Thanksgiving Day parade special.

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Attend the St. Patrick's parade and May the Road Rise to Meet Ye 2-mile run. Race kicks off at 11:45 a.m. in front of Blue ...

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NBCUniversal and Macy's have extended their agreement to keep the Macy’s Thanksgiving Day Parade on NBCUniversal's platforms ...

Krewes all over St. Louis are busy crafting floats, but Ryan Marshall makes some of Mardi Gras' biggest at the VP St. Louis ...

Macy's said last year's parade reached 31.7 million viewers on NBC and Peacock, an 11 percent increase from 2023.

The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

The 10-year agreement will expand beyond the Thanksgiving Day Parade and 4th of July Fireworks. The post Macy’s Extends ...

Macy’s signs a new rights deal with NBCUniversal, for Macy’s Thanksgiving Day Parade® and Macy’s 4th of July Fireworks® on NBC, Peacock and Telemundo, marking a significant expansion to unlock content ...