Astronomer is using its newfound viral fame and poking some fun at itself by hiring celebrity Gwyneth Paltrow as its “temporary spokesperson” following the Coldplay kiss cam scandal and the resignations of its CEO and head of HR.

As seen in now-infamous video, Coldplay singer and (Gwyneth's ex) Chris Martin was highlighting fans on the jumbotron at a recent concert when the camera cut to two people getting cozy in the audience. Realizing they were on camera, the two immediately panicked and hid, leading Chris to joke that they were "having an affair."

Astronomer's head of HR, Kristin Cabot, resigned on Thursday, a week after the Coldplay kiss-cam scandal went viral.