You may make one of the tastiest foods available at the grocery store, but if your packaging does not attract consumers it's not helping your marketing efforts. While some businesses only see ...

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...

Three independent design processes – chip, package, and PCB – are typically required for the latest electronic products which utilize increasingly complex systems on chip (SoCs) and multiple chips in ...

Think about what it takes to open up a standard package for a new controller that you’ve ordered online. First, you have to cut through the packing tape of the shipping box. Then, there’s another box, ...

Even the most iconic products sometimes need a refresh to stay relevant and eye-catching on store shelves. Redesigning packaging to give a well-established product a fresh face is no small feat—it ...

Industrial applications will acquire significantly more data directly from machines in coming years. To properly handle this increase in data, it must already be prepared at the machine. The data of ...

Fairchild Capital Partners has acquired Buffalo, New York-based Package Design & Supply Co., Inc, a maker of industrial and business packaging and shipping products and supplies. No financial terms ...

A study by researchers from the University of Exeter found that packaging bearing a distinct set of eyes can deter some gulls ...

The Heinz Dipper is a simple design innovation we wish we thought of—and it’s about to prevent a lot of ketchup stains. Roxberry is a ‘better-for-you’ soda, but its branding is an absolute sugar rush ...

Members can download this article in PDF format. Today, advances in semiconductors and ICs are producing ever smaller and denser circuits. With that comes the challenge of efficiently packaging and ...

Although plenty of my time is spent seeking out experts to help other entrepreneurs bring their products to market, this time, it’s personal. I’m in the process of another launch, my own this time, ...

Don't be so stuck in the circuits that you forget the importance of IC packages. Here are a couple cards from the Microchip 2005 product selector: While most design engineers are using surface mount ...