The average cost of a 30-second Super Bowl commercial is approximately $8 million. But that’s not how much it really costs a company that buys an ad slot. According to Ro CEO Zachariah Reitano, the ...
Editor's note: Watch every 2026 Super Bowl commercial and rate the best with USA TODAY's Ad Meter. Commercials are unavoidable. Take 30 seconds and look around. Identify everything with branding. Your ...
Take 30 seconds and look around. Identify everything with branding. Your clothes? Advertisement. Phone? Advertisement. Repeat the process in public. You'll come to realize that branding is everything ...