In an unprecedented move, the brick maker has tapped the 'Star Wars' star to sell you on its controversial smart play sets.

Matthew Shifrin, the founder of Bricks for the Blind, listens to directions on his phone while building a LEGO gum ball ...

Brightly coloured boxes of Lego, stacked on shelves beside board games and dolls in department stores, seem a long way from ...

The Minnesota Brick Convention returns to Eagan Civic Arena in April 2026, showcasing stunning LEGO displays, interactive ...

The LEGO Group has officially unveiled the next wave of releases from the LEGO Jurassic World theme, which includes Baby Dinosaur: Pteranodon (77977), Young T. rex Transport Truck (77978), ...

The Star Wars star is a J.E.D.I., or a Junior Executive Director of Information for LEGO, and he's taking calls.

Sometimes a LEGO build doesn’t turn out the way you expected. In this one, the final car design just didn’t hit right watch ...

Data backs up the product’s resonance with lifestyle and instant imaging enthusiasts. Chee has revealed that over half of ...

Tying in with the second season, The LEGO Group has revealed a new wave of sets for Netflix’s hit live-action series One ...

Sometimes you buy a set for one reason… and it’s definitely not the build. In this LEGO moment, the real motivation was the ...