Today in History for Dec. 22: In 1216, Pope Honorius III officially approved the Order of Preachers (Dominicans), founded in the same year by St. Dominic. During the Middle Ages, many leaders of ...

CTV investment accelerates as measurement and AI evolve. CTV remains a true lean-back, highly engaged environment, but it’s under-monetized relative to time spent. In 2026, that gap in spend will ...

Let's close out the year with a roundup of the most top CTV stories of the year, from Netflix’s ad surge to Nielsen’s ...

Looks like Pinterest has its eyes – or its pins, rather – fixed on connected TV. On Thursday, the social image-sharing platform announced plans to acquire tvScientific, a CTV advertising platform that ...

More streaming platforms with advertising inventory -- including FAST channels -- continue to fuel an overall rise in total TV ad-supported share. This fall, streaming platforms -- with growing NFL ...

Mike Shaw, Director, EMEA Ad Sales at Roku, and Richard Halton, Managing Director at Roku UK, have shared their TV advertising industry predictions for 2026. The pair foresee more thoughtful ...

NEW YORK—In a move that will make it easier to use emerging CTV ad formats, IAB Tech Lab has released its new CTV Ad Portfolio along with a major update to the Guide to Programmatic CTV. It introduces ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...

Nielsen’s Gracenote, the power behind consumer entertainment search and discovery experiences, is enabling better CTV ad planning, buying and reporting with the launch of Gracenote Content Connect.

NEW YORK—Nielsen's Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-side platforms (DSPs) with easy access to ...

Equativ, the independent media platform, is further strengthening its strategic partnership with Deutsche Telekom to enhance advertising capabilities across MagentaTV, Telekom’s entertainment and ...

Chelsea Lecce is an English-speaking Canadian journalist and television producer based in Barrie, known for her engaging storytelling and sharp news sense. She is the producer for CTV News at 6, where ...