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The latest wave of Ad Standards' national Community Sentiment Research, conducted by Roy Morgan, found that 87% of Australians believe it is important that advertising shows safe and healthy ...

ANZ-Roy Morgan Consumer Confidence was virtually unchanged at 67.7 in mid-October. Consumer Confidence is a large 16.3pts lower than a year ago, October 13-19, 2025 (84), and 4.3pts below the 2026 ...

In this week's Market Research Update, we present the latest data on Federal Vote, Consumer Confidence and Business Confidence. Welcome to the Roy Morgan Weekly update. Firstly today, last night’s ...

In September 2026, Roy Morgan estimates Australia’s ‘real unemployment’ dropped 1.1% to 10.6% (down 181,000 to 1,667,000) – the lowest for five months since April 2026. In addition, there was an ...

The margin of error to be allowed for in any estimate depends mainly on the number of interviews on which it is based. Margin of error gives indications of the likely ...

New Roy Morgan analysis into the voting intentions of electors by country/region of birth shows Australian electors born in South Africa (36% supporting One Nation), Italy (30%), and Mainland Europe ...

Roy Morgan announces the winners of the Trusted Brand Awards for 2026. These brands have had exceptional years with high levels of trust, and exceedingly low, or negligible, levels of distrust. All 22 ...

For the tenth straight quarter (starting in the 12 months to March 2024) the top three places are unchanged, with discount supermarket Aldi in second, and discount department store Kmart in third. The ...

This week ALP primary support is down 2.5% to 27%, just ahead of One Nation 26.5% (up 3%), and the L-NP Coalition 21.5% (up 1%) - Liberals 17% (down 1%) and Nationals 4.5% (up 2%), Greens, up 1% to 14 ...

Before all candidates are locked in, before preference deals are done, and before the campaign begins in earnest in the next few weeks Roy Morgan has created a Winnability Score. It combines current ...

A clear majority of Australians, 57% (down 3% points since September 2022) believe Australia should remain a Monarchy while only 43% (up 3% points) say Australia should become a Republic with an ...