College football offers brands a large and valuable audience. It just won't excuse weak execution, unless the campaign is in ...

In 2023, Lachlan and Rupert Murdoch tried to re-merge the company, but institutional investors and Murdoch family members ...

This looks to even up political advertising strength for the midterms because Republican political advertising coffers are ...

The Chamber of Commerce is urging an appellate court to reject the FTC's attempt to revive charges that Meta violated antitrust law by monopolizing a market for "personal social networking services." ...

X has launched an API for brands using its stand-alone X Chat messaging app, inviting businesses to automate its customer service by creating "an agent that lives in chats." ...

The show's main character, fictional late-night host Varnell Hill, was introduced on "Martin" 33 years ago and appeared in ...

Vast data collection that fuels online advertising constitutes a surveillance ecosystem that threatens journalists and their sources, according to a new study from Harvard Kennedy School, titled “How ...

Calloway has ended its relationship with Good Good Golf two days after it apologized for its part in a Good Good Golf advertisement, saying, “Violence against women is unacceptable and should never be ...

Simon Property Group, the world’s largest shopping mall operator, has launched Simon Media Network, a type of a retail media network, AdExchanger reports. Simon’s goal is to “identify new growth ...

The top 15 U..S podcast advertisers spent $56.7 million in July -- a 6% decline from the prior month, according to data from Magellan AI, Barrett Media reports. Quince led the way with $7.5 million in ...

Higher-priced ad-free options have seen greater price increases over the last three years vs. those for ad-supported tiers - ...

Dun & Bradstreet is bringing its "Commercial Graph" into Google's Gemini Enterprise for financial services via Model Context ...