Now, Disney+ Canada’s “Hu Dis?” campaign raises a similar question for audiences. Viewing the campaign through my own lived ...

Agency leaders weigh in on AI missteps, lessons in talent acquisition and how they continue proving their worth to clients.

The former Papa Johns CMO heads to Arby’s to beef up digital loyalty and menu innovation.

The United States Golf Association (USGA), the nonprofit governing body for golf in the U.S. and Mexico, has chosen Gupta ...

Hispanic Gen Z isn’t hiding. Most media plans are just looking for us in the wrong places. We’re on a stream at midnight.

Meta will ban advertising and paid marketing messages from ByteDance, the parent company of TikTok, across its platforms in ...

New research reveals why sustained creator partnerships drive stronger brand affinity and purchase intent than one-off ...

Nike, P&G, Microsoft and Meta among them — whilst ad spend has not, WARC finds. Consumer-goods firms are the exception.

Cole Haan CMO and head of digital Krissie Millan on sustaining loyalty for legacy brands, aligning ecommerce and in-store ...

A new campaign from BBDO New York and Weber Shandwick taps into brand lore to award one winner a can-shaped urn and 200 years ...

Publicis Groupe has reported organic net revenue growth of 5% in the third quarter of 2026. With net revenue at €3.81bn ...