“Influence has replaced authority. The CMOs who are winning aren’t relying on title or budget, they’re shaping change through timing, mood, narrative, and momentum. That’s not a marketing shift; it’s ...
The Shout Group, Chargee, Monks, Aurora Expeditions, U Mobile, IAB, and more, in our weekly collection of people moves and ...
Meta, the parent company of Instagram and Facebook, beat Wall Street expectations to report a strong advertising-driven ...
The best Super Bowl “ads” today don’t feel like ads at all. Think about last year’s Rocket Mortgage spot, which went from tape to live. The Miramar spot featured John Denver’s “Take Me Home, Country ...
UltraSuperNew’s creative team discuss why authenticity, tone, and star chemistry helped Canva’s message of effortless design shine at Spikes Asia.
PHD has been appointed global media agency of record for Mandai Wildlife Group following a competitive pitch.
Campaign Indonesia has launched its first Power List ranking of the 20 most influential marketing leaders in the country, produced in collaboration with DoubleVerify.
As ballsy campaigns go, this one sits right at the top of the nut bowl. It's quite literally a 'call to balls' from Virtus Health and Cocogun, rallying Aussie men to boost the nation’s 'w@#kforce' ...
Citra Marina has been promoted to head of marketing for Southeast Asia at Spotify. She was most recently the marketing lead, serving as an associate marketing director and managing SEA, Taiwan, and ...
Google has issued a legal “cease and desist” letter to Kantar Media and Barb, forcing the measurement companies to halt a service comparing YouTube and TV viewership. Kantar Media and Barb began ...
Welcome to the new Campaign Asia-Pacific. As with any project of this scale, a few technical snags are being ironed in the backend. Bouquets and brickbats welcome.
Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.