For the first time ever, creators are being recognized as small businesses by the federal government. Yesterday, the US Small Business Administration (SBA) provided clearer guidance for creators to ...

In September, Victoria’s Secret launched a reality series on its YouTube channel. Similar to America’s Next Top Model, Angels Among Us aimed to find the next VS Angel from a casting call of ordinary ...

To date, The Pathless Path has sold over 86K copies and even features a new foreword written by Abdaal. Despite its ...

For years, Dropout, the comedy platform formerly known as College Humor, followed the same audience-building playbook as most creators. Post content to YouTube, Facebook, and elsewhere – then hope the ...

Sony Pictures, the studio behind films like Resident Evil and The Social Reckoning, just hired former YouTube executive Fede ...

For a YouTube survey, Leila Gharani (left) and Gaspard G (right) share their concerns as creators in the EU / XelPlus, Wikimedia Commons/CC0 Earlier this week, YouTube released its Creative Capital ...

Good morning. ICYMI, the cover story for our latest print zine was a deep dive exploration of the creator economy’s collision course with Hollywood. Part of that journey: A conversation with veteran ...

Breaking down the business of creators.In your inbox every Monday, Wednesday, and Friday. 🏼 🏽 ...

Great content deserves great presentation. It's a simple truth, but it's something many full-time creators learn the hard way. They spend months, years even, building audiences, only to see them drift ...