VisitScotland has introduced a new Witch Trail to mark the “Year of Stories 2022.” The trail highlights 15 locations across the country for visitors to explore year-round. Scotland’s scenery and ...

Vicki Miller urges local authorities to 'examine the profile of their visitors and the potential impact' of visitor levies ...

Babymoons are booming in Scotland with more couples planning an escape before their bundle of joy arrives, according to new ...

There has been a shift in travel preferences with emerging trends such as quiet travel and the pursuit of a slow-paced life gaining popularity in recent months. Quiet travel is a way of exploring that ...

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VisitScotland has courted controversy since it launched just over five years ago. Indeed, it almost seemed cursed from its very first days. It came into being, following a high-profile rebrand from ...

VisitScotland, the tourism body, has appointed four new agencies to handle its digital, direct mail and sales promotion accounts in the UK and Ireland. It follows a competitive pitch between a number ...

VisitScotland has announced it will close its 25 information centres over the next two years as part of a new strategy to influence tourists in the planning stage of their trip. The organisation said ...

The former chief executive of tourism body VisitScotland has been given a £240,000 payoff. Philip Riddle left his £161,000-a-year-post earlier this year. He has been replaced by the organisation's ...

Change, it is said, is the only constant. That is as true in tourism as it is in life. Here at VisitScotland we have a new vision as an economic growth agency under the direction of CEO Vicki Miller, ...

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