Since ESPN has the Manningcast for Monday Night Football, Peacock is entering the alternate broadcast world by using the ...

EA SPORTS Madden NFL Reimagines Live Football with Immersive, Data-Driven Alternate Broadcast Blending Video Game and Live ...

NBC Sports and Peacock will present an alternate broadcast featuring elements of the EA Sports Madden 25 video game during a ...

Can NBC make an NFL broadcast as dynamic and interactive as a videogame? The Comcast-backed media company will soon try. NBC ...

Chiefs game on Saturday at 12pm ET, the 'Madden NFL Cast' will blend traditional live football coverage and video game ...

The Dec. 21 matchup between the Kansas City Chiefs and Houston Texans will see an altcast on Peacock based on the wildly popular video game franchise.

The Houston Texans' next nationally televised game will come with an intriguing viewing alternative. NBC announced Thursday ...

NBC's Paul Burmeister will call the game alongside former Green Bay Packers quarterback Kurt Benkert, profesional Madden ...

NBC's live NFL coverage will use EA Sports Madden video game tech and features during Texans v Chiefs on Peacock.

Peacock is launching a Madden NFL-themed altcast merging video game broadcasts with live sports in Week 16. NBC will air the ...