The partnership with Barstool is part of a massive NIL effort that was used to flip the prized quarterback from LSU to ...

Earlier in the week, Dave Portnoy and Barstool Sports announced that a collaboration was coming between the company and ...

Appearing on The L.A.B. podcast with Jake Butt this week, former Michigan quarterback JJ McCarthy shared his thoughts on a ...

Michigan called in the big guns to get new star quarterback Bryce Underwood to flip his college commitment. Portnoy, who is ...

After the initial reports, many Wolverines fans praised Barstool Sports president Dave Portnoy for securing the No. 1 recruit ...

Five-star quarterback recruit Bryce Underwood flipped his commitment from LSU to Michigan on Thursday. .Detroit Free Press ...

Last week, ESPN Baton Rouge radio host Matt Moscona said he was told Michigan agreed to pay Underwood $12 million. I’m told ...

J.J. McCarthy may be the Michigan GOAT at quarterback in terms of his play in college (Tom Brady is the GOAT, but he didn't ...

Kernersville (NC) four-star quarterback Bryce Baker has become a hot commodity on the recruiting trail this week with the ...

Dave Portnoy is telling his side of the story. The Barstool Sports founder went on the brand's "College Football Show" and ...

On Thursday, Michigan football’s hard work trying to flip the No. 1 recruit in the 2025 class, Belleville (Mich.) five-star ...

Bryce Underwood and Michigan football will be offering fans the chance to buy Wolverines shirts and trading cards featuring ...