If it wasn’t for the movie “Grease,” a dot-com failure, a mother’s advice, nearly running out of money, a key change in a business model and a boost by the celebrity Pitbull and his pals, one of the ...

With the latest Zumba scandal, the fitness world is abuzz. Many methods of whipping one's self into shape including Zumba, CrossFit, and Barry's Bootcamp are entering their heyday. From headlines to ...

CORAL GABLES, Fla. - On a rooftop parking lot, with temperatures in the chilly low 50s, a crowd of all ages shimmied and shook, sweated and smiled as DJ Francis played an eclectic mix of dance music.

ALTHOUGH I’VE tried organized dance a number of times, I usually feel like a donkey on the dance floor. I have a severe aversion to looking stupid. So when I decided to take my first Zumba class, I ...

Fluorescent lights beam through a dark room, full of dancers in neon attire that glows in the black light. Music pulsates as their hands flail in the air. What sounds like a typical Saturday on U ...

A new fitness craze has made its way from the coastal areas of the nation to the heartland. And since January, more and more people from Enid and the area are finding their way to the Denny Price YMCA ...

Need to buy a gift for a Zumba lover? Look no further! We’ve got you covered with 10 items that are sure to be on her list. Whether she’s a seasoned Zumba rock star or a newbie to the exercise, any ...

Feeling It: Zumba instructors are both the primary customers and the core product of Zumba Fitness. Some 8,000 of them paid at least $399 each to attend an instructors’ convention in Orlando in August ...

Zumba has a vast global following, with an estimated 15 million participants in its dance workouts. Unlike other fitness companies, Zumba makes its money through instructor training and licensing.