Walmart Inc. will debut a new feature next month that will let customers "try on" a selection of eyeglass frames and buy prescription eyewear through Walmart.com or the retailer's app. Virtual try-on ...

Walmart to offer eyewear 'try-on' Walmart Inc. will debut a new feature next month that will let customers "try on" a selection of eyeglass frames and buy prescription eyewear through Walmart.com or ...

Did you catch the great Sir Elton John's final U.S. show this month? We bet seeing him in his delightful sunnies brought a smile to your face (it always does ours). Just imagine how big your smile ...

Walmart is expanding its array of virtual try-on services for shoppers with today's news that it's planning to acquire Memomi, an AR optical tech company and current Walmart partner offering a virtual ...

Earlier this year, Walmart named acclaimed fashion designer Brandon Maxwell as creative director for two of its private label brands, Free Assembly and Scoop. The retailer has partnered with actress ...

As it invests in augmented reality, Walmart is acquiring augmented reality optical tech firm Memomi for an undisclosed sum, the retailer announced on Wednesday. The deal is expected to close in the ...

The icon tells PEOPLE his glasses have always been a "symbolic" reflection of "how I feel and what I want to portray creatively in that moment" Style + Beauty Assistant, PEOPLE Elton John has been ...

Walmart is using Pennsylvania as a test market for a new way to provide eye exams. The retailer is rolling out new “Eye Bot” ...

Walmart is testing new 'Eye Bot' kiosks in 16 Pennsylvania locations, providing a 15-minute eye exam for $25. Is this the ...