LOS ANGELES, CA - NOVEMBER 19: Actress and Founder of goop, Gwyneth Paltrow speaks onstage at Cultivating the Art of Taste & Style at the Los Angeles Theatre during Airbnb Open LA - Day 3 on November ...

Perhaps no sexual-wellness "aid" has created as much of a stir as the jade egg. Last year, Gwyneth Paltrow's wellness brand, Goop, had to pay $145,000 in fines for ...

She explains the various health claims and controversies within Goop while creating awareness of the "big wellness" industry Odell says Paltrow successfully "made wellness a luxury commodity" In her ...

(Bloomberg) -- Goop Inc., the lifestyle company founded by Oscar-winning actress Gwyneth Paltrow, agreed to pay $145,000 to settle allegations it made unscientific claims about the benefits of three ...

A jade egg, a.k.a. yoni egg, is an egg-shaped weight (typically made out of a stone like jade or rose quartz) that you insert and hold inside your vagina. Similar to a Kegel or Ben Wa ball (does ...