Warner Bros Discovery (WBD) has announced the appointment of Sky Media as its ad sales partner in the UK & Ireland in a multi-year agreement. Under the new deal, Sky Media will represent WBD’s linear ...
This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. In October, Nationwide unveiled an advert that sees Dominic ...
Channel 4, ITV and Sky, in collaboration with Comcast Advertising, have announced their intent to launch an advertising marketplace, that will allow access to a premium on demand and streaming ...