Google Analytics introduced two predictive metrics to App + Web properties this July, which focus on purchase and churn probability. Google Analytics launched its App + Web feature in 2019. True to ...

Overview Seven leading global analytics companies revolutionizing enterprise data insights.Platforms offering cloud analytics ...

Discover how predictive and prescriptive analytics, powered by real-time web scraping, are reshaping decision-making in ...

Phil Goldstein is a former web editor of the CDW family of tech magazines and a veteran technology journalist. He lives in Washington, D.C., with his wife and their animals: a dog named Brenna and two ...

The next time you choose an emoticon to spice up a comment about a company, product or service online, know this: There’s a chance that a software program is capturing the sentiment expressed by your ...

The belief that predictive analytics—data mining, statistical modeling, and machine learning—can accurately forecast trends, behavior, and future outcomes based on historical data is a fallacy. Talk ...

Here we explore the ways predictive analytics and prescriptive analytics are being used in the call center today, and trends to watch for tomorrow. Predictive analytics can help evaluate behavioral ...

Growth in the Big Data Analytics in Telecom Market is driven by telecom operators' need for real-time analytics to enhance ...

The grid and individual assets are in a dynamic state of change due to constantly changing weather conditions and a number of other external variables Predictive data and advanced data-analytics have ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Data mining stalwarts SPSS Inc. and SAS Institute Inc. are ...