If you’re familiar with Japanese culture, you know that kawaii is the cultural celebration of all things cute and adorable. The bright, sweet, and innocent kawaii aesthetic has taken over in recent ...

With digital overload and constant stress dominating life, soft colours and whimsical objects work like visual therapy. That’s what Kawaii interiors aims to do. When GS Shruti (@shrustudies), a ...

If you’ve heard anything about Japan, you’ve probably heard about Harajuku, the Tokyo fashion hub for anything cute and zany. Characterized by bright colors and kawaii characters, like singer Kyary ...