Public broadcasters won’t have to adopt ATSC 3.0 anytime soon if they don’t want to. That’s the biggest takeaway from the FCC’s notice of proposed rulemaking for ATSC 3.0, also known as Next Gen TV.

‘This is the NAB playbook: if consumers aren’t choosing your tech organically, demand the government make them,’ says CTA CEO Gary Shapiro When you purchase through links on our site, we may earn an ...

As TV transitions into a new digital era, an explosion of applications surrounding content delivery — including cable, satellite, terrestrial and the Internet — are emerging. While these delivery ...