Workers fill a trailer with tomatoes, in Florida, on Feb. 6, 2013. For anyone with a deep, enduring faith in the meaning of nature, it may come as something of a shock to learn that the word “natural” ...

What does "natural" mean? Debating the definition of the word is like debating whether people see colors the same way. Is your "natural" wine like my "natural" quinoa? We’re all on the same page about ...

One in three consumers do not make a quality distinction between the terms “natural” and “organic” and/or government regulation for food products with such labels, according to results of a survey ...

Safe Food Advocacy Europe has long been campaigning for an official definition of the term ‘natural’. Yet not all industry players are on board, we are told. How could a legal definition benefit both ...

The Natural Products Association (NPA) wants more time to respond to the Food and Drug Administration’s (FDA) request for comments on when the term “natural” should be used on food labels. The trade ...

Having studiously avoided this food labeling minefield for years, the Food and Drug Administration (FDA) has surprised many in the trade by seeking comments on the definition of a word that has ...

After decades of debate there remains no generally accepted definition of a "natural" food product. Regulatory agencies have refused to settle the issue but may be under new pressure from consumer ...

SAN FRANCISCO -- Two-thirds of Americans think the world "natural" on the label of a packaged or processed food means it contains no artificial ingredients, pesticides or genetically engineered ...