No other industry is as strongly associated with one nation as watchmaking is with Switzerland. Despite elite timepieces being produced in several other countries, no one uses “like a German watch” or ...

Swiss-made is a loaded designation within the watch world. While Switzerland remains the pinnacle of the luxury watch industry, the nation by no means has a monopoly on producing great watches, with ...

Donald Trump likes to hawk Donald Trump–branded merch, from NFTs to golden sneakers to branded Bibles. Last month, the former president expanded his kitschy portfolio with a new grift: Trump watches ...

The former president's new timepieces are the laughingstock of watch aficionados, who cast doubt on their true origins — "as ersatz as the man himself." By Laurie Brookins Freelance Contributor On ...

For the last few years, I wore either an analog watch or Xiaomi Band 6 for basic step tracking and time. I didn’t opt for an Apple Watch because I wasn’t constantly active, I didn’t feel the need to ...

The Swiss, obviously, want to both protect and promote this advantage while also turning a profit, and those dueling priorities are evident in the country’s approach to the Swiss Made stamp, which ...

The “Swiss Made” label is synonymous with quality, precision, and tradition when it comes to watches, but did you know that ...