Pokemon GO and LEGO team up to kick off a new in-person and in-game event with all-day raids, special prizes, and a Stamp Rally promotion.

Building hype.

The LEGO Group revealed a major expansion for its SMART Play System at SXSW London 2026, as it will help bring Pokémon to life in a new way. The company showed off the new lineup of characters from ...

Similar to the Star Wars line, the Lego Pokémon Smart Play collab is split into two kinds of builds. There are all-in-one sets that come with one or more Smart Bricks. There are also Smart ...

Niantic and The LEGO Group have come together for a special partnership, as there will be a special activation during Pokémon GO Fest Copenhagen this June. The event will have a new LEGO Play Zone ...

A trusted insider shares two partially overlapping scoops: new details about the 2027 LEGO Pokemon line and multiple pocket ...

Soon you can build Pikachu, Eevee and more. Plus, join a digital scavenger hunt in the lead-up to the new Lego Pokemon sets. Trainers, get ready to catch — er, build them all. Lego has unveiled its ...

These sets feature familiar faces from Pikachu to Eevee and so much more. By Amina Ayoud All products and services featured are independently chosen by editors. However, Billboard may receive a ...

LEGO's Pokémon partnership sparked massive hype, finally confirming the first-ever official LEGO Pokémon sets after years of anticipation. Following the official announcement, the initial pre-order ...

A master LEGO builder manages to turn the Halloween Pumpkin Lantern set into a Charmander from Pokemon without additional ...