Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...
Millions of people worldwide color their hair at home, and even more began doing so after the lockdown brought on by the Covid-19 pandemic in 2020. According to L’Oréal, the at-home hair color ...
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...
At CES, L’Oréal is showing off its first hair color device that can be used at home. The handheld Colorsonic can mix and apply product evenly, according to the company. If it works as promised, ...
Ahead of CES 2022, L’Oréal has announced tech that improves hair color application at the salon, the bathroom sink, and beyond. Home box dye kits can make an amateur colorist feel like a mad scientist ...
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Stylists, editors and shoppers are using these at-home hair dye kits for affordable, vibrant color
Shop TODAY independently determines what we cover and recommend. When you buy through our links, we earn a commission. Learn more. A hair salon appointment is a commitment: You lose money, time — and ...
L’Oreal has filed a patent for a developer composition used in hair coloring. The composition includes direct dyes with halogenated aromatic groups, oxidizing agents, and water, with a pH range of 1 ...
L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. At Walmart stores nationwide, ...
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...
The L’Oreal Glossing Lamination Hair Mask smooths frizz and adds a high-gloss sheen to all hair types in minutes. Amal ...
I am the beauty and fashion commerce writer. Anyone who colors their hair knows that it can be a time-consuming, expensive and meticulous process. The last thing you want is to ruin a perfect ...
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