Instagram's Edits app is getting an AI assistant that studies your content performance, audience behavior, and platform trends to help you understand what works and plan your next Reel.

Instagram is the latest social media platform to add built-in AI-powered features that will give users feedback on their posts. The company announced Wednesday that its standalone Edits app will now ...

How did “Higher” become the suggested soundtrack to so many Instagram posts? The platform pleads it was a glitch.