An industry analysis study and paper generally includes an abstract at the beginning, sometimes confused with an executive summary. The purpose of an abstract is to provide a shorter version of the ...

Analytical essays are an advanced method of testing students’ critical thinking. As such, these essays require deep analysis of a given text, be it a novel, poem, essay, or else. To score a higher ...

An advertising situation analysis provides an overview of a company's image in comparison with similar organizations in the marketplace. A situation analysis is usually created before an advertising ...

This guide explains what an executive summary is and offers writing tips so your business plan starts out strong. Many, or all, of the products featured on this page are from our advertising partners ...

The Competitive Analysis section of your business plan is devoted to analyzing your competition–both your current competition and potential competitors who might enter your market. Every business has ...

Numbers tell the story. Bottom line results indicate the success or failure of any business. Financial projections and estimates help entrepreneurs, lenders, and investors or lenders objectively ...