Fan Service is a column by pop culture and fandom writer Stitch that looks at the highs and lows of fandom, and unpacks how what we do online, and for fun, connects back to the way we think about the ...

Content warning for discussions of death (by illness, accident, and suicide) and grieving. When I was a teenager and one of my fandom friends stopped posting, chances are that they decided they didn’t ...

Mobile apps have made fandom ambient, always on, quietly woven into the day. This suits modern life rather well, which is ...

Simon Luff of creative agency Ear to the Ground looks at how true attention to fans’ hearts and minds can transform how they think about customer experience. If you ask a marketer what customer ...