More than 30 million units have been sold since Chia Pets first debuted in 1977 Chia Pets are officially headed to the screen after their media rights were acquired by Rakia Media and Crystal City ...

One last clap for a business tycoon. Joseph Pedott — the marketing guru behind the Chia Pet plant sensation and its memorable TV jingle "ch-ch-ch-Chia!" — died on June 22 at the age of 91. Pedott is ...

If you picked up gardening over the pandemic like I did, we're not alone. Google searches for the term houseplants hit an all-time high in 2020. And so many young ...

Many trends have come and gone since the 1970s, but one of the most unique trends has managed to stick around long after so many others have fallen to the wayside. In 1977, the first Chia Pet made its ...

The commercials he created, with their “ch-ch-ch-Chia” jingle, became as much a vivid part of American consumer life as the goofy product they sold. By Alex Traub Joseph Pedott, whose decades of ...

As a kid, you likely honed your green thumb and your pet parenting skills by looking after a Chia Pet. The premise behind the novelty item was simple, yet bizarre: Cover a grooved, terracotta figurine ...