What if I told you that using a particular condom could help save lives? It may sound too good to be true, but the Durex Red Condom protects against HIV while also raising money to fight the disease — ...
As part of its commitment to fight HIV/Aids in Africa, Durex has partnered with (RED), a global non-profit organisation committed to ending the HIV/Aids pandemic by partnering with iconic brands to ...
Consumers tend to like fundraisers that are enjoyable experiences. The folks at Durex condom hope that extends to having sex using their brand. Durex is teaming with Red, a nonprofit that enlists ...
Even carefully constructed social media campaigns created by large brands with marketing budgets can go awry. Durex hit upon a great marketing campaign centred around emergency deliveries of condoms.