Do you ever feel a nagging sense of discomfort when your actions don't match your beliefs? For example, you might tell a small white lie even though you value honesty. That uneasy feeling is known as ...

A police officer once told me that most crimes are solved because the criminal mind, as he put it, was “stuck on stupid.” At Stanford back in the late ’50s, Leon Festinger developed theories and tests ...

With the expanding knowledge of neuropsychology, what was previously speculation is now being confirmed through the use of imaging studies such as functional magnetic resonance (fMRI) to track brain ...

Cognitive dissonance arises when individuals hold conflicting beliefs or when behaviour runs counter to personal values, generating psychological discomfort that motivates efforts to restore ...

Cognitive dissonance emerges when consumers experience a clash between their beliefs or expectations and their purchasing decisions or outcomes. Originating from social psychology, the concept has ...

One of the great mysteries in both religion and politics is why people continue to hold on to fervently cherished beliefs in spite of evidence contrary to those beliefs. I will give some examples in ...

Cognitive dissonance, or having conflicting attitudes, beliefs and behaviors, is affecting how people respond to the COVID-19 pandemic. In a recent article for The Atlantic, social scientists Elliot ...

Add Yahoo as a preferred source to see more of our stories on Google.

A discussion on how turn-earning at ski areas presents a unique setting, and a complicated psychological landscape, for the human-powered skier. Our skis skidded and chattered as we descended each ...

Cognitive dissonance is a term for the state of discomfort felt when two or more modes of thought contradict each other. The clashing cognitions may include ideas, beliefs, or the knowledge that one ...