Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

White was the most popular car color 30 years ago and it maintains that ranking today. When combined with the prominence of ...

In 2025, 80.4% of cars sold in the US were grayscale. White leads at 25.7%, followed by black and gray, per iSeeCars data.

The latest iSeeCars Color Study shows colorful cars are half as popular as they used to be, with grayscale colors moving from 60 percent to 80 percent of market share between 2004 and 2023. This study ...

The colors of a car are a subjective topic. Some of us like cars in one color, while the rest of us like them in different ...

Choosing a color is an important part of buying a car, new or used. Perhaps unsurprisingly, the darkest color is also the ...

According to Axalta's 2025 Global Automotive Color Popularity Report these are the most popular paint colors across the globe. With some regional differences, the 73rd annual study revealed steady ...

Take a look at the average corporate car park and it will look like a still from a black-and-white movie. The vast majority of cars sold in the United States continue to be grayscale colors: black, ...

Sharan has to thank NFS 2 (the split-screen version) for his interest in cars. From there, it grew to collecting wallpapers, to being interested in F1 and eventually writing about cars! Arguably ...

Bet you can't guess this year's most popular car color around the world! I—Damn. That quick huh? OK, yes. It's white, again. But for those of us tired of how monochromatic our roads have become ...

An analysis of the North American automotive landscape over the last three decades reveals a stark shift in consumer and ...

Take a stroll around a vintage car show, and you’ll see pops of color everywhere. You might spot a 1969 Plymouth Roadrunner in bright yellow, a common color in the muscle car era, or a 1975 Chevy Nova ...