Your hundred-dollar-a-cut hair salon most likely stocks Schwarzkopf, and it's because this stuff is good. If you need a re-up ...

With the launch of TikTok Shop last year paving the way to sales growth for many brands, the platform’s click-to-buy feature isn’t for every brand. Instead, many of the top-performing, or “most ...

The multi-year saga of TikTok’s future in the U.S. finally has a closing date — January 22, 2026 — after the social video ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jack Borie At a time when ...

Sophie von Mensenkampff, EMEA Marketing Manager, Visibrain TikTok has become a platform of major importance for brands across ...

Competition among retailers for a slice of the $129 billion U.S. beauty and personal care market is fiercer than ever due to the ease of e-commerce and the advice shoppers seek on social media instead ...

TikTok is evolving from an easy-to-read ecosystem into a complex entertainment center and marketplace. What trends and ...

TikTok’s fifth annual trends report is encouraging brands to “take more creative risks”, including using AI in their advertising on the social media platform. The report highlights three trends. The ...

Social media is more crowded than ever, making it increasingly difficult for brands to stand out, even when investing in creator-driven content. While many brands still rely on standard creator ...

Social media platform TikTok has revealed the trends that it believes are set to shape brand communication in 2025. According ...

As the looming darkness of TikTok grew closer and closer on Saturday, many brands who have found a place on the app decided to come clean about secrets and share some humor to lighten the mood. While ...