On Nov. 9, the gaming platform Roblox released its 2023 Digital Expression, Fashion & Beauty Trends report that analyzed how Gen Z users are styling and designing their avatars. Roblox has millions of ...
Gaming platform Roblox is still seen by many as a kids' game, but the truth is that its users are growing up. Gen Z players — or players aged 17-24 — are Roblox's fastest-growing demographic, with ...
Young people are playing PC games, but they won't necessarily migrate away from Roblox like many assume, says Newzoo's ...
Traditional advertising often makes people feel like they’re missing something. Creators and the communities they build make people feel good. That’s why audiences spend more time in spaces ...
Roblox released it’s 2023 Digital Expression, Fashion & Beauty Trends report this week detailing its users interest in digital fashion, beauty and self-expression. The report shows that Gen Z is ...
The company is far from the first fashion brand to appeal to gamers. Tommy Hilfiger, Gucci, Ralph Lauren and dozens of other labels have already gotten in on the frenzy. But in a ploy to reach a ...
A legal dispute between Steal a Brainrot's creators and the originator of a popular brainrot character has riled fans ...
Italian Brainrot has spread across TikTok, YouTube and Roblox, leading to viral hit ‘Steal a Brainrot’—but what is the ...
Famed for selling virtual goods, Roblox now allows brands and creators to sell physical items. Roblox's ambition is to capture 10% of the $180 billion global gaming market. Creator studio Twin Atlas ...
At the Roblox Developers Conference, the gaming giant shared its plans of short-form video content, AI developer tools, matchmaking, a tiny revenue bump and more.
Accessories retailer Claire’s has a new virtual destination, ShimmerVille, that uses the Roblox platform to amplify the brand's purpose of empowering self-expression and personal style, according to a ...