With IndiGo's move into loyalty programs, Air India will need to sharpen its loyalty strategy to stay competitive, especially in a market where where cost and convenience drive consumer choice. We’re ...

While the merger is a necessary step to consolidate Tata Group’s airline assets, Air India faces stiff competition on both the international and domestic fronts. Its ability to overhaul operations, ...

Air India has confirmed it will not be retaining the Vistara brand when it merges with its sister unit, though the national carrier intends to “keep some of the heritage” of the Indian carrier.

The recent merger of Air India and Vistara, finalized on November 12, 2024, opens a new chapter in India’s aviation story. This alliance of two Tata-owned airlines changes India’s air travel market.

We’ve heard mixed reviews about Vistara Airlines, so we had to find out for ourselves, is it really that bad? .In this video, ...

Indian carrier Vistara will operate as part of Air India from 11 November, following the long-anticipated merger between the two carriers. From 3 September, passengers will progressively not be able ...

While airlines fell by the wayside, IndiGo soared, so much so that it became too big to fail—until the Winter of 2025.

NEW DELHI, (IANS) – The Tata Group on November 29 announced the consolidation of its airlines, Vistara and Air India. With this consolidation, Air India will be India’s leading domestic and ...

Singapore Airlines and Tata Sons jointly launched Vistara in 2015. Photo Credit: Vistara Singapore Airlines and conglomerate Tata Sons, which jointly launched Indian carrier Vistara in 2015, have ...

Under fire for faltering service standards, staff disputes and severely dated aircraft interiors, Campbell Wilson, the MD and CEO of Air India told NDTV that the revival of the airline will take a few ...

As the scourge of manspreading manspreads around the planet, one airline is taking steps to protect its women passengers. Delhi-based carrier Vistara has launched a new service that guarantees women ...