Wait a minute, there’s a programmatic hardware race going on right now? You heard that right. The rapid development and ...
Earlier this month, many of us let out a collective groan as we received that dreaded message: “Have you seen the latest Adalytics report?” Cue the usual discussions of the ad industry’s latest horror ...
MobileFuse is also a founding supporter of the U.S. chapter of Ad Net Zero, the advertising industry initiative focused on accelerating the sector's transition to net zero. The company's ...
Ad-tech investors are staring at a tough tape in 2026 so far. Trade Desk (NASDAQ:TTD) trades near $21, while AppLovin (NASDAQ ...
The Department of Justice (DOJ) is proposing Google sell two of its advertising products following a judge’s ruling that the tech giant illegally acquired and maintained a monopoly in the ad tech ...
The ad-tech firm known for mobile gaming is scaling new bets in e-commerce after revamping its Axon engine with AI last year. Advancements in AI-driven advertising gave AppLovin a performance boost in ...