For the December 2025 edition of Question of the Week (QOTW), Campaign asked adland to share 2026 industry predictions. This ...

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Ad agencies are under threat, as platforms automate and AI replaces people, leading to massive change: layoffs, reorgs, mergers, new leadership, new tech and new pecking orders. In the past year, IPG ...

For agencies, the tooling gap is especially clear. More than half say they don’t yet have licensed marketing or ...

By fusing behavioral data, real-time analytics and generative AI, the industry is entering a new era: attention hacking at ...

GM is significantly shaking up its advertising partners, hiring an assortment of new creative and media agencies to handle several key marketing aspects while keeping some of the "old guard" ad ...

In a world driven by profit and competition, the need for compassion and empathy often takes a back seat. But what if advertising agencies could break free from this relentless pursuit of the bottom ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Mark Pasetsky Advertising ...

We need to have a conversation about AI in media planning. More specifically, what will agencies be forced to do in the age of agentic media? AI Agents are everywhere now. Just watching TV last night, ...

Scott Galloway tells a story to demonstrate the declining importance of advertising executives in the world of business. More than 20 years ago, Levi Strauss & Co asked three people to sit in on its ...

Section 230 shields ad platforms from liability, while FTC enforcement holds advertisers strictly responsible for deceptive ad claims.