This guide highlights information on attending the game, how to watch and other events, including the Holiday Bowl Parade.

SAN DIEGO, CA - JANUARY 02: SMU Mustangs running back Dramekco Green (21) runs the ball for a gain during the 46th Annual ...

SMU, riding on “Air Horse One,” landed eight minutes before Arizona at San Diego International Airport, one minute off the ...

From a surfing snowman to the “Eggnog Dump” – with a daring trick play in-between – the Holiday Bowl was entertaining from ...

Before the SMU Mustangs take on the Arizona Wildcats in the 2026 Holiday Bowl, you can stream the Holiday Bowl Parade live ...

Arizona will face SMU in the Holiday Bowl at Snapdragon Stadium Friday with both teams at nearly full strength.

SMU football held on to a large first-half lead to beat Arizona in the Holiday Bowl on Friday in San Diego. Here's the ...

For nearly five decades, college football’s Holiday Bowl has called San Diego home. But never before has the game taken place ...

Arizona football has plenty of ties to San Diego between the multiple bowl games, the matchups with SDSU and the UA coaches.

The 46th annual Will & Trust Holiday Bowl will take place on Friday night at Snapdragon Stadium, with the Arizona Wildcats facing off against the SMU Mustangs in the first ever January game.

Wildcat football fans are rallying in San Diego for the Holiday Bowl, with Tucson super fan William Murphy leading the charge ...

SAN DIEGO — As part of the Holiday Bowl festivities in San Diego, the bayside streets of downtown San Diego were taken over by balloons, bands, and floats in the Holiday Bowl Parade on Friday, January ...