Leaked details on Google’s’ Pixel 10 Pro pricing suggest a conservative approach to pricing, but with a strategic sting in the tail to take on its rivals.

For the most part, it appears that Google won’t be increasing the price for its new phones. The Google Pixel 10 is listed to cost the same as the Pixel 9, with the basic 128GB model costing $799 in the US and $1,099 in Canada. There's no change for the 256GB option either.